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1 ambush marketing
■ Any marketing, promotional, advertising and public relations activities relating to sports events, that are intended to capitalise on the goodwill associated with the event but which are undertaken by persons not authorised to do so.■ Gesamtheit der Marketing-, Promotion-, Werbe- und PR-Aktivitäten, die im Zusammenhang mit einem Wettbewerb stehen, von einer nicht dazu ermächtigten Person durchgeführt werden und darauf abzielen, aus dem Wert und Goodwill des Wettbewerbs Kapital zu schlagen. -
2 kapitalisieren
v/t capitalize* * *(groß schreiben) to capitalize* * *ka|pi|ta|li|sie|ren [kapitali'ziːrən] ptp kapitalisiertvtto capitalize* * *ka·pi·ta·li·sie·ren *[kapitaliˈzi:rən]vt▪ etw \kapitalisieren to capitalize sth, to make capital out of sthProfit \kapitalisieren to realize profits* * *kapitalisieren v/t capitalize* * *v.to capitalise (UK) v.to capitalize (US) v. -
3 aktivieren
1. to activate2. to capitalise Br.3. to enable4. to vitalise Br. -
4 aus der Situation Kapital schlagen
1. to capitalise2. to capitalizeDeutsch-Englisches Wörterbuch > aus der Situation Kapital schlagen
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5 aus etw. Kapital schlagen
1. to capitalise on sth. Br.2. to capitalize on sth.3. to cash in on sth. [fig] [disapproving] -
6 aus etw. Nutzen ziehen
1. to capitalise on sth.2. to capitalize on sth. -
7 den Kapitalwert berechnen
to capitalise Br. -
8 in Großbuchstaben schreiben
1. to capitalise Br.2. to write in capital letters -
9 in Kapital umrechnen
to capitalise Br. -
10 in Kapital umwandeln
to capitalise Br. -
11 kapitalisieren
1. to capitalise Br.2. to capitalize
См. также в других словарях:
capitalisé — capitalisé, ée (ka pi ta li zé, zée) part. passé. Ajouté au capital. Les intérêts capitalisés … Dictionnaire de la Langue Française d'Émile Littré
capitalise — British English spelling of CAPITALIZE (Cf. capitalize) (q.v.). For suffix, see IZE (Cf. ize) … Etymology dictionary
capitalise — (Brit.) v. turn into capital; finance, provide with capital; write in capital letters (also capitalize) … English contemporary dictionary
capitalise — /ˈkæpətəlaɪz / (say kapuhtuhluyz) verb (t) (capitalised, capitalising) 1. to write or print in capital letters, or with an initial capital. 2. to authorise a certain amount of stocks and bonds in the corporate charter: to capitalise a company. 3 …
capitalise — v. (d; intr.) to capitalise on (to capitalise on smb. s mistakes) … Combinatory dictionary
capitalise on — / kæpɪt(ə)laɪz ɒn/ verb to make a profit from ● We are seeking to capitalise on our market position … Dictionary of banking and finance
capitalise — British variant of capitalize … New Collegiate Dictionary
capitalise — verb /ˈkæpətəˌlaɪz/ a) (followed by on) To seize, as an opportunity; to obtain a benefit. The home team appeared to have the advantage throughout the game, and finally capitalised on their opponents weakness with just two minutes remaining,… … Wiktionary
capitalise — cap|i|tal|ise [ kæpıtl,aız ] a British spelling of capitalize … Usage of the words and phrases in modern English
capitalise — [[t]kæ̱pɪtəlaɪz[/t]] see capitalize … English dictionary
capitalise — cap·i·tal·ise … English syllables